April Speaker – Gina Barca Mar16

April Speaker – Gina Barca

Tuesday, April 11th Holiday Inn Westshore 700 N. Westshore Dr. Tampa$20 at the door or prepay with Paypal   “MODERN MARKETING”  Earning the modern dollar by mastering the millennial mindset.    Key points:  Modern (digital/online) marketing platforms, strategies & ideas Millennial Mindset – psychology, technology & influence in the marketplace Growing a brand online – Cultivating Community Social Selling (social media advertising) Representing one fourth of the population, there are now over 80 million millennials in America. This generation offers roughly $200 billion in annual buying power, making them more than 50% of buyers in the marketplace, yet many brands struggle to connect with this generation. By mastering the millennial mindset you will be able to tap into a piece of the market you may currently be missing.  While traditional methods of advertising have proven ineffective, online marketing and social sales have become one of the most effective ways to sell to a target audience. Covering the most important aspects of online and social media marketing, this program will delve into modern marketing tactics, specifically the mindset of the millennial demographic. Join us to discover what you MUST know to effectively grow your business and drive real results to increase sales.      Gina Barca, CPP   Gina is a Certified Professional Photographer & Brand Strategist based in Stuart, FL. In 2008, with a Bachelor’s Degree in Graphic Design from the International Academy of Design and Technology, Gina set out to build a brand that would stand out from the crowd. For eight years Gina grew her photography and graphic design company. In 2015 she began speaking at photographer’s guilds and local networking groups throughout Florida teaching her tactical branding and marketing strategies. Ultimately, this passion evolved her once photography & design studio into a thriving digital marketing agency, Exposure Studios.Today Gina enjoys working as a brand strategist, developing brand identities, marketing solutions and social media management for small businesses and...

TAPPA Tribune | March 2017 Mar02

TAPPA Tribune | March 2017...

The latest edition of the TAPPA Tribune…